(APRNEWS) - Meme stock GameStop soared 17% on Tuesday after the struggling videogame retailer announced it had raised over $900 million by selling its shares during the market rally earlier this month.
Impact of Market Rally on GameStop
GameStop experienced a dramatic increase in its stock value, surging nearly six times in the first two weeks of May. This surge was partly fueled by the online return of "Roaring Kitty" Keith Gill, a key figure in the 2021 retail trading frenzy. Despite this initial surge, the stock has since lost 70% of its value, bringing GameStop's market value down to $5.82 billion.
Capital Raised and Its Intended Use
The company raised $933.4 million through its previously disclosed offering of 45 million shares. The proceeds are intended for general corporate purposes, including potential acquisitions and investments. This strategic move aligns with GameStop's efforts to pivot and adapt in a rapidly evolving retail landscape, where customers increasingly turn to e-commerce platforms for purchasing video games and collectibles.
Challenges and Market Reactions
The brick-and-mortar retailer has been grappling with significant challenges as consumer preferences shift towards online shopping. Earlier this month, GameStop projected its first-quarter net sales to drop to between $872 million and $892 million, down from $1.24 billion a year ago. This projected decline underscores the ongoing challenges facing traditional retail in the digital age.
Tuesday's stock surge could negatively impact short sellers of GameStop's shares, who bet on the stock's decline. Approximately 20.5% of GameStop's publicly available shares were in a short position, according to data from analytics firm Ortex Technologies.
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